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Monday, November 19, 2012

Canadians Tuned In To CFL Divisional Finals

The 100th GREY CUP PLAYOFFS continued yesterday with huge audiences for TSN and RDS.

Overnight data from BBM Canada confirms that the Western Final with Calgary @ B.C. was watched by an average audience of 2 million viewers on TSN and RDS (1.9 million on TSN; 105,000 on RDS).

On TSN, this marked a 3% increase compared to last year. Audience levels peaked at 2.9 million on TSN late in the fourth quarter of the game as the Stampeders held on to defeat the defending Grey Cup champions at BC Place.

Earlier in the afternoon, the Eastern Final, featuring Toronto @ Montreal, attracted an average audience of 1.9 million on TSN and RDS (1.43 million on TSN; 466,000 on RDS).

On TSN, the Eastern Final was up 15% compared to last year. Audience levels peaked at 2.7 million viewers on TSN as the Alouettes set up their last play of the game.

Overall, more than 8.6 million Canadians watched some part of the 100th GREY CUP PLAYOFFS on TSN and RDS yesterday.


(Courtesy TSN)

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